The Gower Coast 100km Ultra Challenge is fast approaching, and our Sales Director Alex is deep into training mode with some enthusiastic four-legged support from Luna and Rollo!
Joined by Laura, the team has been tackling some of the UK’s most breath taking (and leg-burning) trails in preparation for the big event on 19th July. From the rugged cliffs of Cheddar Gorge, the windswept beauty of the Cornish coast, to the scenic heights of Mam Tor in the Peak District their training journey has already been an adventure in itself.
But this challenge isn’t just about endurance and determination. It’s about making a difference.
Alex is proudly taking on the Gower Ultra Challenge in aid of the Border Collie Trust GB a charity dedicated to rescuing, caring for, and rehoming Border Collies in need across the UK.
This incredible organisation offers shelter, medical care, and the chance for a better life to hundreds of Border Collies each year. With every step Alex and the team take, they’re raising vital funds to support this mission and give these intelligent, loyal dogs the second chance they deserve.
Your support means everything. Whether it’s a small donation or simply spreading the word, every bit helps the Border Collie Trust GB continue their vital work.
👉 Donate now and support Alex’s 100km challenge
Help provide care, shelter, and new beginnings for dogs waiting for their forever homes.
Visit Border Collie Trust GB
Set against the stunning coastline of South Wales, the Gower 100km Ultra Challenge is a test of stamina, strength, and spirit. Participants push through coastal trails, dramatic cliffs, and remote countryside raising funds for causes close to their hearts.
It’s a bold undertaking but for Alex, Luna, Rollo, and the whole Paradise team, it’s a challenge worth every step.
We'll be sharing updates on training, fundraising progress, and event-day highlights. Thank you for your support let’s go the distance for the dogs!
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